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ASHLYNN SUM
SONY ENTERTAINMENT TELEVISION
AHEAD OF THEIR TIME – 'PROPOSAL' , 'THREESOME'
2008
Sony Entertainment Television was launching a brand new channel targeted specifically at the cosmopolitan woman – savvy, self-sufficient and hungry for entertainment catered to their interests. These tongue-in-cheek ads melds the retro traditional exterior of what many thinks a woman should be, with the modern and sophisticated progressive behaviour of the modern woman.
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